ROC Gaming

Building a screen-native identity for a new fan culture

Building a screen-native identity for a new fan culture

Project Type

Visual Identity

Year

2023

Project Description

ROC Gaming is a screen-native identity built for speed, contrast, and fan energy. The mark merges R, O, and C into a compact symbol that reads quickly across avatars, social posts, motion graphics, and arena screens. A sharp black, white, and red palette anchors the system, while logo variants and animated applications give the brand a clean sci-fi tone across digital touchpoints.